This brief discusses the importance of tailoring healthy marriage marketing messages so that they reach African American couples. Marketing ideas are shared that are based on interviews, collaborations, and direct involvement with public information campaigns addressing the needs of a variety of cohorts within the African American community. Findings are cited that indicate African Americans are more likely to be unmarried or divorced than Whites and Hispanics, and strategies are described for reaching African Americans through the radio, television, bus wraps, community newspaper, street…
How do young black fathers relate to their children, as well as to their own fathers? How do they see -- and play -- their roles in both family and community? These are some of the big questions this timely, accessible book addresses. Written by both popular commentators and those who have experienced the issues firsthand, Be a Father to Your Child begins with a frank discussion of how family formation has changed since the 1960s, especially for communities of color. Individual selections then flesh out historical, sociological, and cultural contexts, examining the impact of welfare, child…
This book traces the lives of the author and other African-American women she interviewed about their African-American fathers. The author states that the most powerful relationship an African-American woman will ever have with a male is the one she has or doesn't have with her father. Whether present or absent Houston-Little asserts: fathers impact their daughter's lives in ways that sometimes defy description. If young African-American girls grow up with a loving, involved father in her life, the young girl seems to do well and lead a balanced life. She doesn't appear to be haunted by…
